- ReliaBrand(R) Set to Launch ‘Adiri(R) MD+ Nurser(TM)’ at ABC Kids Expo
- ReliaBrand(r) Commences Adiri(r) International Launch Plans
- ReliaBrand(R) Announces Walmart(R) Canada Chain-Wide Distribution
- ReliaBrand(R) Meets Its Q2 2013 Official Consumer Launch Objectives
- Walmart Canada announced as the Exclusive Canadian Launch Partner of the Adiri(R) NxGen(R) Product Line – 24/01/13
- ReliaBrand(R) Boosts the Useful Life of Their New Adiri(R) NxGen(R) Nurser to Transition Into Baby’s First Sippy and First Sport Bottle – 16/01/13
- Adiri(R) Wins JPMA Innovation Award – 12/10/10
- Adiri Purchase – 04/29/11
ReliaBrand™ is employing both a long-term and near-term strategy in order to become a global industry leader in its field. Our long-term strategy is driven by product development and aggressive acquisition of innovative single product brands. Bringing these products under one roof will enable ReliaBrand™ to leverage both their IP and economies of scale in manufacturing and distribution.
Our near term strategy is to launch Adiri® sales online and by distribution to retail chains in Canada, USA and China, the latter being the world’s first and second largest economies. The Chinese market is an exciting opportunity for ReliaBrand™ due to its explosive growth, rising affluence and consumer preference for imported baby products. Our long term strategy is to develop licensing and joint venture relationships globally.